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How Imran IAC books better freight faster—without adding headcount

  • Writer: Akmal Paiziev
    Akmal Paiziev
  • Jan 16
  • 3 min read

As Imran IAC grew past 100 trucks across the U.S., dispatch didn’t break in one obvious place. It started breaking in the gaps: copied load details, scattered updates, slow follow-ups, and too many tools competing for attention.



The team already lived in DAT. The problem was everything around it—outreach, checks, missing details, broker updates, and tracking—being done manually across tabs and apps. That manual overhead cost time at the exact moment speed matters most: early in the shift, when the best freight is still available.


Imran IAC added Numeo to the workflows they already run daily:

  • Numeo Spot for AI-powered dispatching and load negotiations

  • Numeo One for track & trace, BOL recognition and broker notifications


The goal wasn’t “replace dispatch.” It was to reduce the repetitive work that slows good dispatchers down.


Dispatchers at desks with multiple monitors in a modern office. A man stands discussing. "IMRAN" sign on wall; plants around. Busy atmosphere.

At a glance

Company: Imran IAC

Scale: 100+ trucks across the United States

Equipment: van, reefer, flatbed

Day-to-day reality: dispatchers manage high volume (often 60–80 trucks depending on shift), and updaters handle 30–40 trucks

Primary use cases

  • Send broker emails directly while browsing loads in DAT (no copy-paste)

  • Follow up automatically to collect missing load details (rate, pickup, delivery, commodity, notes)

  • Run broker / factoring checks during the booking flow

  • Keep tracking + broker updates automated for active loads



The bottleneck: manual work steals the first hour of the shift

For Imran IAC, “better freight” usually means “earlier freight.” When the team can’t move quickly at the start of a shift, the outcome is predictable: fewer good options and more compromise on rate.


Before, a lot of time went into tasks that don’t improve decisions—just keep the machine running:

  • rewriting and sending repetitive broker emails

  • chasing missing details

  • checking records

  • flipping between tools to update brokers and customers

“If you cannot find the needed freight early… you may end up with not good freight, maybe bad rate.”


Booking from inside DAT—without the copy-paste loop

Their workflow still starts in DAT. The difference is what happens after a load looks promising.

Instead of rebuilding context across tabs, the team can:

  • shortlist several loads while searching

  • send outreach to multiple brokers in one pass

  • keep follow-ups moving in the background

  • stay in control of what gets sent (AI assists; dispatcher approves)

“I can send emails… for 2–3 loads at the same time… AI can check it for me… and I will choose what I need.”

This is the shift: fewer micro-tasks, more time spent making the call on which load to take.



Follow-ups that don’t block the rest of dispatch

A common pattern in dispatch is waiting: you email a broker, then stall until you hear back. Meanwhile, the board moves and the best loads disappear.

Imran IAC wanted the opposite: keep momentum.

  • If a load has an email → send it and continue searching

  • If another load needs a call → call it while follow-ups continue elsewhere

  • Keep several conversations progressing without losing focus

“I might find another load… and at the same time AI can check for me on the email… it’s helpful for multitasking.”

The result is less downtime between actions and fewer moments where “one slow reply” derails the shift.



Tracking + broker updates without juggling multiple tools


Computer screen displaying Numeo logistics software with load details and statuses. A green plant is in the background, creating a calm setting.

Booking faster helps. But the day doesn’t end when a load is covered. The other time sink is the constant operational updating: drivers, brokers, live tracking links, internal notes, group chats.


Before, that meant:

  • separate apps for tracking

  • manual location sharing

  • updates sent one-by-one

  • time spent switching tools instead of managing exceptions


With Numeo One, their updater shifted to one operational flow with automation and alerts:

  • live tracking

  • broker updates

  • check calls / notes

  • instant notifications for delays/alerts

“Before… we had to use different applications… it took a lot of time.”
“With [Numeo One] it is automated… I can do all the loads in seconds.”


What changed: more time to decide, not just react

Imran IAC describes the impact in practical terms—not hype:

  • more time back during the shift

  • better freight earlier because outreach and checks move faster

  • less manual chasing for missing load details

  • faster, more consistent broker updates

  • a calmer dispatch day—fewer tabs, fewer repeated steps


Their simplest framing is also the most important for adoption:

“It’s making your job easier. It’s not taking your job.”

And when asked whether they’d go back to the old workflow:

“Of course not… now I’m saving more time… better work at the end.”


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